| Форма представления | Статьи в зарубежных журналах и сборниках |
| Год публикации | 2016 |
| Язык | английский |
|
Гарифова Лилия Фуатовна, автор
|
| Библиографическое описание на языке оригинала |
Garifova L. F. REALIZATION OF SMALL BUSINESSES ECONOMIC INTERESTS ON INSTAGRAM / L.F. Garifova //JOURNAL OF ECONOMICS AND ECONOMIC EDUCATION RESEARCH.-Volume 17, Special Issue, 2016. - P.133-140
|
| Аннотация |
JOURNAL OF ECONOMICS AND ECONOMIC EDUCATION RESEARCH |
| Ключевые слова |
Keywords: small business, economic interests, social networks, Instagram, followers,
accounts |
| Название журнала |
JOURNAL OF ECONOMICS AND ECONOMIC EDUCATION RESEARCH
|
| URL |
http://www.alliedacademies.org/articles/jeeervol-17-special-issue-2016.pdf |
| Пожалуйста, используйте этот идентификатор, чтобы цитировать или ссылаться на эту карточку |
https://repository.kpfu.ru/?p_id=149154 |
| Файлы ресурса | |
|
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Полная запись метаданных  |
| Поле DC |
Значение |
Язык |
| dc.contributor.author |
Гарифова Лилия Фуатовна |
ru_RU |
| dc.date.accessioned |
2016-01-01T00:00:00Z |
ru_RU |
| dc.date.available |
2016-01-01T00:00:00Z |
ru_RU |
| dc.date.issued |
2016 |
ru_RU |
| dc.identifier.citation |
Garifova L. F. REALIZATION OF SMALL BUSINESSES ECONOMIC INTERESTS ON INSTAGRAM / L.F. Garifova //JOURNAL OF ECONOMICS AND ECONOMIC EDUCATION RESEARCH.-Volume 17, Special Issue, 2016. - P.133-140
|
ru_RU |
| dc.identifier.uri |
https://repository.kpfu.ru/?p_id=149154 |
ru_RU |
| dc.description.abstract |
JOURNAL OF ECONOMICS AND ECONOMIC EDUCATION RESEARCH |
ru_RU |
| dc.description.abstract |
This research considers how Russian small businesses can carry out their economic
interests using the social network Instagram.There is a review of special applications
(programs) that can help small businesses to promote their Instagram account. One of the
applications has been tested over a long period; there is a conclusion that in practice, most of
the objectives of proposed applications do not work so effectively. The reasons of inefficient
work have been defined.
We have interviewed 80 accounts of small businesses in Kazan and the number of
enterprises using applications for the promotion of their account has been elicited.
There has been made a classification of all accounts to simplify the work of small
businesses on Instagram, also it has been shown what category had more potential buyers
specifically for small businesses.
Two new concepts «Liker« and «supposed Liker« have been introduced. It is shown that
social media has a great influence on:
|
ru_RU |
| dc.language.iso |
ru |
ru_RU |
| dc.subject |
Keywords: small business |
ru_RU |
| dc.subject |
economic interests |
ru_RU |
| dc.subject |
social networks |
ru_RU |
| dc.subject |
Instagram |
ru_RU |
| dc.subject |
followers |
ru_RU |
| dc.subject |
accounts |
ru_RU |
| dc.title |
REALIZATION OF SMALL BUSINESSES ECONOMIC INTERESTS ON
INSTAGRAM
|
ru_RU |
| dc.type |
Статьи в зарубежных журналах и сборниках |
ru_RU |
|
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