KFU. Card publication. Communication Tools and Social Media Usage: Assessing Self-Perceived Oral Communication Competence

KAZAN
FEDERAL UNIVERSITY

- RUS
- 中文
- ES

COMMUNICATION TOOLS AND SOCIAL MEDIA USAGE: ASSESSING SELF-PERCEIVED ORAL COMMUNICATION COMPETENCE

Form of presentation

Articles in international journals and collections

Year of publication

2023

��

��

Authors, employees of KFU

Semenova-Polyakh Galina Gennadevna, author

Other authors

Grigoreva Olga Vitalevna, author

Bibliographic description in the original language

Salikhova, N. R., Grigoryeva, O. V., Semenova-Poliakh, G. G., Salikhova, A. B., Smirnikova, O. V., & Sopun, S. M. (2023). Communication tools and social media usage: Assessing self-perceived communication competence. Online Journal of Communication and Media Technologies, 13(4), e202343. https://doi.org/10.30935/ojcmt/13453

Annotation

Communication skills, such as listening, open-mindedness, empathy, and confidence, are essential for personal and professional development and play a significant role in many disciplines, including education, health, and business. Social media, a widely used communication channel, has revolutionized how people interact, and its effects on education and overall social development are significant. The purpose of this study was to determine the level of communication skills possessed by university students and to determine whether these levels are affected by the social media applications that the students use. In this study, there were 407 participants in the sample, with 55.8% (227) female and 44.2% (180) male. Communication skills scale was used to assess the students' communication skills. Exploratory statistics (mean and standard deviation) were used to determine the participants' communication skill levels. Bayesian statistics were used to determine how well the data supported the differentiation of communication skill levels based on independent variables. The study revealed that most college students possessed moderate communication skills and disclosed disparities between academic departments, underscoring the need to assess curricula and teaching methods. It also suggested that most social media platforms have little effect on communication skills, with some gender differences observed, emphasizing the significance of addressing these differences to enhance the development of communication skills.

Keywords

communication skills, social media usage, university students, Bayesian statistics

The name of the journal

ONLINE JOURNAL OF COMMUNICATION AND MEDIA TECHNOLOGIES

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=287049&p_lang=2

Resource files

File name	Size (MB)	Format
F_Statya_Salikhova__Semenova_Polyakh..._Skopus.pdf	0,40	pdf	show / download

Full metadata record

Field DC	Value	Language
dc.contributor.author	Semenova-Polyakh Galina Gennadevna	ru_RU
dc.contributor.author	Grigoreva Olga Vitalevna	ru_RU
dc.date.accessioned	2023-01-01T00:00:00Z	ru_RU
dc.date.available	2023-01-01T00:00:00Z	ru_RU
dc.date.issued	2023	ru_RU
dc.identifier.citation	Salikhova, N. R., Grigoryeva, O. V., Semenova-Poliakh, G. G., Salikhova, A. B., Smirnikova, O. V., & Sopun, S. M. (2023). Communication tools and social media usage: Assessing self-perceived communication competence. Online Journal of Communication and Media Technologies, 13(4), e202343. https://doi.org/10.30935/ojcmt/13453	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=287049&p_lang=2	ru_RU
dc.description.abstract	ONLINE JOURNAL OF COMMUNICATION AND MEDIA TECHNOLOGIES	ru_RU
dc.description.abstract	Communication skills, such as listening, open-mindedness, empathy, and confidence, are essential for personal and professional development and play a significant role in many disciplines, including education, health, and business. Social media, a widely used communication channel, has revolutionized how people interact, and its effects on education and overall social development are significant. The purpose of this study was to determine the level of communication skills possessed by university students and to determine whether these levels are affected by the social media applications that the students use. In this study, there were 407 participants in the sample, with 55.8% (227) female and 44.2% (180) male. Communication skills scale was used to assess the students' communication skills. Exploratory statistics (mean and standard deviation) were used to determine the participants' communication skill levels. Bayesian statistics were used to determine how well the data supported the differentiation of communication skill levels based on independent variables. The study revealed that most college students possessed moderate communication skills and disclosed disparities between academic departments, underscoring the need to assess curricula and teaching methods. It also suggested that most social media platforms have little effect on communication skills, with some gender differences observed, emphasizing the significance of addressing these differences to enhance the development of communication skills.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	communication skills	ru_RU
dc.subject	social media usage	ru_RU
dc.subject	university students	ru_RU
dc.subject	Bayesian statistics	ru_RU
dc.title	Communication Tools and Social Media Usage: Assessing Self-Perceived Oral Communication Competence	ru_RU
dc.type	Articles in international journals and collections	ru_RU