КФУ. Карточка публикации. Tasks of marketing logistics in modern Russia

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TASKS OF MARKETING LOGISTICS IN MODERN RUSSIA

Форма представления

Тезисы и материалы конференций в зарубежных журналах и сборниках

Год публикации

2017

Язык

английский

Авторы, сотрудники КФУ

Гузельбаева Гульшат Талгатовна, автор

Дацык Андрей Анатольевич, автор

Библиографическое описание на языке оригинала

Guzelbaeva G. Tasks of marketing logistics in modern Russia/ G.Guzelbaeva, A.Datsyk// Modern Science conference proceedings. Finance, Economics & Tourism: 4-th International Multidisciplinary Scintific Conference on Social Sciences and Arts SGEM 2017.Bulgaria, Albena Co., 24-30 August, 2017.

Аннотация

Modern Science conference proceedings. Finance, Economics & Tourism: 4-th International Multidisciplinary Scintific Conference on Social Sciences and Arts SGEM 2017.Bulgaria, Albena Co., 24-30 August, 2017.

Ключевые слова

Logistics, Marketing, Merchandising, Planning, Design, Supply, Control, Management

Название журнала

Пожалуйста, используйте этот идентификатор, чтобы цитировать или ссылаться на эту карточку

https://repository.kpfu.ru/?p_id=162614

Файлы ресурса

Название файла	Размер (Мб)	Формат
statya_bolgariya.pdf	0,34	pdf	посмотреть / скачать

Полная запись метаданных

Поле DC	Значение	Язык
dc.contributor.author	Гузельбаева Гульшат Талгатовна	ru_RU
dc.contributor.author	Дацык Андрей Анатольевич	ru_RU
dc.date.accessioned	2017-01-01T00:00:00Z	ru_RU
dc.date.available	2017-01-01T00:00:00Z	ru_RU
dc.date.issued	2017	ru_RU
dc.identifier.citation	Guzelbaeva G. Tasks of marketing logistics in modern Russia/ G.Guzelbaeva, A.Datsyk// Modern Science conference proceedings. Finance, Economics & Tourism: 4-th International Multidisciplinary Scintific Conference on Social Sciences and Arts SGEM 2017.Bulgaria, Albena Co., 24-30 August, 2017.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/?p_id=162614	ru_RU
dc.description.abstract	Modern Science conference proceedings. Finance, Economics & Tourism: 4-th International Multidisciplinary Scintific Conference on Social Sciences and Arts SGEM 2017.Bulgaria, Albena Co., 24-30 August, 2017.	ru_RU
dc.description.abstract	The aim of the article was to consider the correlation of logistics and marketing functions, which consists in the rather simple phrase: Marketing creates support and increases the demand and Logistics provides it by creating of various systems and schemes of goods traffic (rival and non-rival form) and controlling their passage. The relevance is that for successful modern business management there is a need to establish an effective system of interaction between marketing and logistics, which requires paying attention to the problems arising in the framework of this cooperation, as well as on the possibility of levelling.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	Logistics	ru_RU
dc.subject	Marketing	ru_RU
dc.subject	Merchandising	ru_RU
dc.subject	Planning	ru_RU
dc.subject	Design	ru_RU
dc.subject	Supply	ru_RU
dc.subject	Control	ru_RU
dc.subject	Management	ru_RU
dc.title	Tasks of marketing logistics in modern Russia	ru_RU
dc.type	Тезисы и материалы конференций в зарубежных журналах и сборниках	ru_RU