КФУ. Карточка публикации. Metaphor translation: Russian and english-language taglines for feature-length films

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METAPHOR TRANSLATION: RUSSIAN AND ENGLISH-LANGUAGE TAGLINES FOR FEATURE-LENGTH FILMS

Форма представления

Статьи в зарубежных журналах и сборниках

Год публикации

2019

Язык

английский

Авторы, сотрудники КФУ

Соболева Нина Павловна, автор

Библиографическое описание на языке оригинала

Soboleva N.P, Zubkova O.S., Metaphor translation: Russian and english-language taglines for feature-length films//Journal of Sociology and Social Anthropology. - 2019. - Vol.10, Is.4. - P.192-197.

Аннотация

The research is based on cognitive and linguocultural approaches to the analysis of taglines containing a metaphor, taking into account cognitive approach to its rendition. Within the framework of the following study, we turned to practical material under analysis: original taglines in English for feature films and their rendition into Russian. The paper considers the interaction of textual and visual components in the analysis of taglines from advertising posters to feature films. Original taglines and texts in the target language (TL) are compared with the purpose of determining whether the latter are translations in the framework of a functional approach or cultural adaptations of the original slogans. The aim is to identify how metaphor and means of its renditions reflect cultural experience and mentality, inherent in the languages under analysis. The carried out study showed that in most cases Russian-language taglines are the result of the adaptation of original English-language texts.

Ключевые слова

Full-Length Film. Language Learning. Phraseology. Poster. Rendition. Slogan. Translation Studies

Название журнала

Journal of Sociology and Social Anthropology

URL

https://www.scopus.com/inward/record.uri?eid=2-s2.0-85077682126&doi=10.31901%2f24566764.2019%2f10-4.311&partnerID=40&md5=770cc65f80f232f20fd7999fa1e98c7b

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https://repository.kpfu.ru/?p_id=220177

Полная запись метаданных

Поле DC	Значение	Язык
dc.contributor.author	Соболева Нина Павловна	ru_RU
dc.date.accessioned	2019-01-01T00:00:00Z	ru_RU
dc.date.available	2019-01-01T00:00:00Z	ru_RU
dc.date.issued	2019	ru_RU
dc.identifier.citation	Soboleva N.P, Zubkova O.S., Metaphor translation: Russian and english-language taglines for feature-length films//Journal of Sociology and Social Anthropology. - 2019. - Vol.10, Is.4. - P.192-197.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/?p_id=220177	ru_RU
dc.description.abstract	Journal of Sociology and Social Anthropology	ru_RU
dc.description.abstract	The research is based on cognitive and linguocultural approaches to the analysis of taglines containing a metaphor, taking into account cognitive approach to its rendition. Within the framework of the following study, we turned to practical material under analysis: original taglines in English for feature films and their rendition into Russian. The paper considers the interaction of textual and visual components in the analysis of taglines from advertising posters to feature films. Original taglines and texts in the target language (TL) are compared with the purpose of determining whether the latter are translations in the framework of a functional approach or cultural adaptations of the original slogans. The aim is to identify how metaphor and means of its renditions reflect cultural experience and mentality, inherent in the languages under analysis. The carried out study showed that in most cases Russian-language taglines are the result of the adaptation of original English-language texts.	ru_RU
dc.language.iso	ru	ru_RU
dc.subject		ru_RU
dc.title	Metaphor translation: Russian and english-language taglines for feature-length films	ru_RU
dc.type	Статьи в зарубежных журналах и сборниках	ru_RU