Kazan (Volga region) Federal University, KFU
KAZAN
FEDERAL UNIVERSITY
 
SIMULATION MODELING OF CONSUMER BEHAVIOR IN SERVICES POINT OF PURCHASE DECISION MAKING
Form of presentationArticles in international journals and collections
Year of publication2016
Языканглийский
  • Panasyuk Mikhail Valentinovich, author
  • Kadyrova Leylya Renatovna, postgraduate kfu
  • Bibliographic description in the original language L.R. Kadyrova, M.V. Panasyuk Simulation modeling of consumer behavior in services point of purchase decision making //Academy of Marketing Studies Journal. - 2016. - Vol.20. - Special Issue 1. - pp.70-76.
    Keywords Behavioral economics, Consumer behavior, Simulation modeling, Modeling algorithm
    The name of the journal Academy of Marketing Studies Journal
    Please use this ID to quote from or refer to the card https://repository.kpfu.ru/eng/?p_id=129262&p_lang=2

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