Kazan (Volga region) Federal University, KFU
KAZAN
FEDERAL UNIVERSITY
 
PRAGMATIC ASPECT OF SWITCHING OF CODES IN TEXTS OF AN ADVERTIZING DISCOURSE
Form of presentationArticles in international journals and collections
Year of publication2016
Языканглийский
  • Valeeva Alsu Foatovna, author
  • Kuzmina Elena Konstantinovna, author
  • Nizamieva Liliya Rafkhatovna, author
  • Bibliographic description in the original language Kuzmina E.K. Pragmatic aspect of switching of codes in texts of an advertizing discourse / E.K. Kuzmina, L.R. Nizamieva, A.F. Valeeva // Journal of Language and Literature. – 2016. – 7(2). – P. 293-296.
    Annotation Journal of Language and Literature
    Keywords pragmonim, switching of codes, advertizing discourse
    The name of the journal Journal of Language and Literature
    Please use this ID to quote from or refer to the card https://repository.kpfu.ru/eng/?p_id=140241&p_lang=2

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