KFU. Card publication. Design of a marketing information system

KAZAN
FEDERAL UNIVERSITY

- RUS
- 中文
- ES

DESIGN OF A MARKETING INFORMATION SYSTEM

Form of presentation

Articles in international journals and collections

Year of publication

2015

Язык

английский

Authors, employees of KFU

Novikova Elena Nikolaevna, author

Bibliographic description in the original language

Novikova E.N., Design of a marketing information system//Mediterranean Journal of Social Sciences. - 2015. - Vol.6, Is.1S3. - P.141-145.

Keywords

marketing information system (MIS), design of a marketing information system, effectiveness of marketing information system, analysis of information costs

The name of the journal

Mediterranean Journal of Social Sciences

URL

http://www.scopus.com/inward/record.url?eid=2-s2.0-84924264978&partnerID=40&md5=ecf3cf3b04d0dae6190d450d1fea23ad

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=141014&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Novikova Elena Nikolaevna	ru_RU
dc.date.accessioned	2015-01-01T00:00:00Z	ru_RU
dc.date.available	2015-01-01T00:00:00Z	ru_RU
dc.date.issued	2015	ru_RU
dc.identifier.citation	Novikova E.N., Design of a marketing information system//Mediterranean Journal of Social Sciences. - 2015. - Vol.6, Is.1S3. - P.141-145.	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=141014&p_lang=2	ru_RU
dc.description.abstract	Mediterranean Journal of Social Sciences	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	marketing information system (MIS)	ru_RU
dc.subject	design of a marketing information system	ru_RU
dc.subject	effectiveness of marketing information system	ru_RU
dc.subject	analysis of information costs	ru_RU
dc.title	Design of a marketing information system	ru_RU
dc.type	Articles in international journals and collections	ru_RU