KFU. Card publication. Brand of a State: Concept and Structure

KAZAN
FEDERAL UNIVERSITY

- RUS
- 中文
- ES

BRAND OF A STATE: CONCEPT AND STRUCTURE

Form of presentation

Articles in international journals and collections

Year of publication

2017

Язык

английский

Authors, employees of KFU

Nikolaeva Evgeniya Mikhaylovna, author

Authors, postgraduates KFU

Sayfutdinova Yuliya Faritovna, postgraduate kfu

Bibliographic description in the original language

Nikolaeva E.M. Brand of a State: Concept and Structure/E.M.Nikolaeva, Y.F.Kalimullina//International Journal of Scientific Study.- September 2017. Vol.5, Issue 6.- P.161-165

Keywords

State brand, Brand assets, National branding, Image, Soft power.

The name of the journal

International Journal of Scientific Study

URL

http://www.ijss-sn.com/uploads/2/0/1/5/20153321/ijss-iran_sep_17_benson_oa33.pdf

Please use this ID to quote from or refer to the card

https://repository.kpfu.ru/eng/?p_id=166658&p_lang=2

Full metadata record

Field DC	Value	Language
dc.contributor.author	Nikolaeva Evgeniya Mikhaylovna	ru_RU
dc.contributor.author	Sayfutdinova Yuliya Faritovna	ru_RU
dc.date.accessioned	2017-01-01T00:00:00Z	ru_RU
dc.date.available	2017-01-01T00:00:00Z	ru_RU
dc.date.issued	2017	ru_RU
dc.identifier.citation	Nikolaeva E.M. Brand of a State: Concept and Structure/E.M.Nikolaeva, Y.F.Kalimullina//International Journal of Scientific Study.- September 2017. Vol.5, Issue 6.- P.161-165	ru_RU
dc.identifier.uri	https://repository.kpfu.ru/eng/?p_id=166658&p_lang=2	ru_RU
dc.description.abstract	International Journal of Scientific Study	ru_RU
dc.language.iso	ru	ru_RU
dc.subject	State brand	ru_RU
dc.subject	Brand assets	ru_RU
dc.subject	National branding	ru_RU
dc.subject	Image	ru_RU
dc.subject	Soft power.	ru_RU
dc.title	Brand of a State: Concept and Structure	ru_RU
dc.type	Articles in international journals and collections	ru_RU